FASHION : MAGNETIC STORES BY GONZALEZ HAASE

Exposition Paris

Exposition / Exposition Paris 321 Views comments

Insiders know that Modes is the temple of the Italian avant-garde. Aldo Carpinteri’s idea store consists of area of interest labels, comparable to Amina Muaddi, The Attico and Ganni, and luxury manufacturers, reminiscent of Saint Laurent, Blumarine and Maison Margiela. The architecture of their flagships was designed by Judith Haase and Pierre Jorge Gonzalez of Gonzalez Haase AAS.

In Paris, Milan, and Porto Cervo, the shops are merely magnetic. The 314 m2, two-story retailer is situated in considered one of Paris’s iconic neighborhoods, rue François 1er. The two principal supplies used to build the area are chrome steel and a silk carpet. Each are evenly distributed on each flooring, but their use is reversed as one moves from one flooring to the subsequent. The passage between the 2 flooring is by way of a cyan blue staircase. This inversion of materials challenges our society’s cisgender id, as with the clothes. The physique characteristics figuring out women and men are disintegrating. In Milan, the founder additionally referred to as on the Berlin studio for his most beautiful outside metal installation. In the course of the Milan Worldwide Furniture Truthful, Modes turned a parallel vacation spot for guests to the town. Placed alongside the entrance of the shop, the installation is imagined as a space where one can take time and pause in the course of the city’s festivals. In Porto Cervo, on the Port Promenade, the architects got carte blanche and have been inspired by the port area. Enjoying with the luxurious vegetation of the island and its buildings, they have been additionally impressed by the northern climate. This is evidenced by the lighting, the metallic fiber curtains, and the impartial gray surfaces overlaying the flooring, walls and ceilings. The 315 m2 store turns into a “shell” inside the village of Porto Cervo, where the colorful “buoys” and their silver surfaces are used to display the retailer’s exclusive clothes.

https://www.modes.com/fr/?gclid=EAIaIQobChMIs5OUqvnz-AIV5oODBx1aBwTqEAAYASAAEgLCWvD_BwE&gclsrc=aw.ds

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